Branding So Puzzled Puzzle Company

Branding So Puzzled Puzzle Company

My wife and I decided to start a new business last fall, a jigsaw puzzle company.  It was something way outside either of our respective wheelhouses but we slowly moved forward, learning along the way, and after months of planning we have our first series of puzzles available for sale. The one thing that wasn’t […]

Read More
BlueskyApi 2.0

BlueskyApi 2.0

I mentioned over the summer that I’d thrown together a quick PHP wrapper class for interacting with the Bluesky API / AT protocol.  And by quick, I mean quick.  I wrote it one night, did a blog post on it in the early morning the next day, and called it good. Different issues with it […]

Read More
On Drawbacks to Coding Side Projects

On Drawbacks to Coding Side Projects

I’ve always been a big fan of software developers having side projects. I think it’s important, as a dev, to diversify the types of problems you’re learning to solve. That said, I think there are plenty of good reasons not to work in code for your day job and then keep doing so on nights […]

Read More
PHP and the Bluesky API

PHP and the Bluesky API

Much like last fall’s version of the Twitterpocalypse saw people running to Mastodon (and, seemingly, quickly running back to Twitter) as a replacement social media platform, this summer’s edition has seen a shift to Bluesky social.  As I try to keep my various sites relevant, that means learning how to have them interact programmatically with […]

Read More
Rebranding the Basketball Superleague

Rebranding the Basketball Superleague

Last month, a new basketball league called the Basketball Superleague was announced.  I consider myself pretty plugged-in to such things, if for no other reason than my interest in sports branding, but basketball really isn’t my sport and there are dozens of regional low-level basketball leagues that come and go, so this normally wouldn’t have […]

Read More
Branding mastodon.hockey

Branding mastodon.hockey

Earlier this year I wrote a bit about setting up a Mastodon server.  I stuck to the technical side in that post but, in addition to that, there was the branding of the server (and a second server that spun off of it) so I figured I’d write that up here. Shocking no one, I’m […]

Read More
Branding a Set of Fake Hockey Teams

Branding a Set of Fake Hockey Teams

Many years ago now, I wrote about the challenge of re-branding one of my fantasy hockey teams in a league where team identities were treated very seriously. In the years since then, that particular league has itself rebranded (going from the NHA – National Hockey Association – to the NSHL – National Simulated Hockey League) […]

Read More